Tagged as: discount

08Feb USPS stepping up its mobile game Posted by: Direct Echo

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The USPS will continue promotional initiatives designed to integrate mobile technologies. Their 2013 promotional initiatives will go beyond just mobile barcodes. The first promotion, beginning March 1, will offer postage discounts for mailers that integrate hard-copy coupons that can be redeemed via mobile technologies—for instance, scanning and

14Aug Holiday USPS QR code promotion in the works Posted by: Direct Echo

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The U.S. Postal Service plans to offer a postage discount to online merchants that include 2D barcodes as part of their direct-mail campaigns leading up to and through Cyber Monday, four days following Thanksgiving this year. A 2% discount will be given on standard and first class letters, flats (catalogs) and cards sent out between

31May Details of upcoming USPS mobile promotion Posted by: Direct Echo

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The U.S. Postal Service’s upcoming 2-D barcode incentive program for direct mail has been simplified from last summer’s inaugural promotion but has new marketer requirements based on mobile best practices. Like last summer’s version, the 2012 Mobile Commerce and Personalization Promotion, running July through August, will discoun

10Apr New USPS mobile barcode incentive campaign Posted by: Direct Echo

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The U.S. Postal Service (USPS) will initiate a another program this summer incentivizing businesses to incorporate 2D mobile codes on their direct marketing fliers. Between July 1 and August 31, participating companies will receive a 2% discount on commercial mail containing a mobile barcode that leads to a website that either facilitates mobile co

17Feb USPS to propose repeat mobile barcode promo Posted by: Direct Echo

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The USPS planning another summertime promotion for direct mailers that use two-dimensional barcodes, according to USPS VP of domestic products Gary Reblin. Reblin saidlast years barcode promotion — which gave mailers a 3% discount on qualifying Standard and First-Class mail letters, flats and cards — was so successful that the USPS’s boar